March 23rd, 2023 – Midea, one of the world’s largest home appliance brands launched its first mobile game in cooperation with Manchester City.
Midea invites consumers to virtually step into Haaland’s & his teammate’s shoes and test their (finger)skills scoring penalties, corners, and free kicks under the frenetic sound of over 55.000 fans in a bewilderingly authentic Manchester City stadium experience.
Managing the three different football challenges within a very limited time, the highest scorers have the best chances to win an amazing Midea kitchen suite or laundry set, while the grand prize would take one lucky winner and a friend to Manchester to watch a Manchester City home game.
The game has just been launched in Canada with over thousands of entries within the very first days, whilst chances for Canadian consumers* to score & win stay open until May 15th, 2023.
During the next weeks Midea is rolling out the MideaCup also into other markets. Next in line are Saudi Arabia, Malaysia, USA and Argentina.
Have an eye on your market.
MideaCup
Canada Mobile Game*
https://mideacup.com/
For more information on 1st MideaCup in Canada
https://www.midea.com/ca/midea-mancity-game
*Please refer to the Terms & Conditions under
www.MideaCup.com
Midea + Manchester City
For more information about the Midea & Manchester City Global Sponsorship
https://www.midea.com/global/ManchesterCity